Cookie Policy
This Cookie Policy explains how Outamation uses cookies and similar technologies on outamation.com. It supplements, and should be read with, our Privacy Policy.
What These Technologies Are
This Cookie Policy explains how Outamation uses cookies and similar technologies on outamation.com. It supplements, and should be read with, our Privacy Policy.
Consent and Control
Non-essential cookies are blocked until you opt in through the Enzuzo consent banner. Where we deploy Google’s advertising or analytics products, we apply Google Consent Mode v2 with consent set to denied by default, so those tags do not send analytics or advertising data until consent is granted. You can change your choices at any time through the “Cookie Preferences” link in the Site footer, and you can reject non-essential cookies as easily as you accept them. We honor Global Privacy Control signals.
Categories of Cookies
The following categories describe the types of cookies and similar technologies that may be used on the Site.
| Category | Purpose | Consent Required |
|---|---|---|
Strictly Necessary |
Security, network management, load balancing, remembering your consent choices, and functional cache differentiation. Includes the Enzuzo consent manager itself and security tools. |
No |
Performance / Analytics |
Measure how visitors use the Site so we can improve it. Includes Google Analytics, Google Tag Manager, and site statistics tools. |
Yes |
Functional |
Remember choices and enable features such as forms, popups, newsletter subscription, and form spam protection. |
Yes |
Advertising / Targeting |
Measure campaigns, identify business visitor organizations, and, where used, deliver relevant advertising. Includes business-to-business visitor identification tools. |
Yes |
Cookies and Technologies We Use
The table below lists the technologies currently used on outamation.com, including strictly necessary tools (which do not require consent) and non-essential tools (which are loaded only after you opt in through the Enzuzo banner). This table is maintained by the Outamation web team and audited on a regular basis. Where a tag is added, removed, or changed, this table is updated.
| Technology | Provider | Purpose | Category | Loads Before Consent? |
|---|---|---|---|---|
Enzuzo Cookie Consent Manager |
Enzuzo, Inc. |
Record and manage visitor cookie consent choices; deliver the consent banner and preferences center |
Strictly necessary |
Yes (required to operate the consent banner itself) |
Google Analytics 4 (via Google Site Kit) |
Google LLC |
Measure Site usage, page views, sessions, referrers, device and browser data, and conversion events |
Performance / Analytics |
No |
Google Site Kit |
Google LLC |
Connect the Site to Google Analytics, Search Console, and PageSpeed Insights for site owner reporting |
Performance / Analytics |
No |
Google Tag Manager |
Google LLC |
Manage and deploy other tags where used |
Performance / Analytics |
No |
Lead Forensics |
Lead Forensics Ltd. (UK/US) |
Identify business visitors by IP address and enrich firmographic data (company, industry, size) for B2B lead intelligence |
Advertising / targeting (B2B visitor identification) |
No |
ZoomInfo WebSights |
ZoomInfo Technologies Inc. |
Identify business visitors by IP address and enrich firmographic data for B2B lead intelligence and account-based marketing |
Advertising / targeting (B2B visitor identification) |
No |
follow.it Newsletter |
follow.it BV (EU) |
Manage newsletter subscriptions and measure email open and click activity where a visitor subscribes |
Functional / marketing (loads only if subscription widget is used) |
No |
Google reCAPTCHA |
Google LLC |
Protect forms from automated abuse; loads only on form interaction where deployed |
Functional (loads on form interaction only) |
No |
Jetpack (Site Stats and related modules) |
Automattic Inc. |
Site statistics, visitor counts, referrer data, and security modules; sends data to WordPress.com |
Performance / analytics |
No |
SiteGround Optimizer (cache) |
SiteGround Hosting Ltd. |
Cache identification cookies to differentiate logged-in versus anonymous visitors and improve site performance |
Strictly necessary (functional cache) |
Yes (functional only) |
SiteGround Security |
SiteGround Hosting Ltd. |
Log login attempts, blocked IPs, and brute-force events for security and abuse prevention |
Strictly necessary (security) |
Yes (security only) |
Some of the technologies above (in particular Google Tag Manager and, where deployed, the Jetpack Site Accelerator image CDN) can load additional third-party services. Where any of those services process personal data, we disclose them in this table. If you have questions about a specific tag or service, contact us at the email address at the end of this Policy.
Managing Cookies in Your Browser
Most browsers let you block or delete cookies through their settings. Blocking strictly necessary cookies may stop parts of the Site from working. Browser controls are separate from our consent banner and do not replace it.
Changes to This Policy
We may update this Cookie Policy when our use of cookies changes. We will post the new effective date when we do.
Contact Us
Questions about cookies: privacy@outamation.com
